Feel free to comment and criticize everything… I’m not trying to be politically correct.
Many factors go into having a successful social media strategy: audience, timing, content, and consistency are just some of them. However, long before thinking about the strategy, every brand (personal or commercial) must know which social networks are best for them....
MyProtein, owned by The Hut Group is a great example of how a brand can use marketing techniques to not only improve customer experience but to increase average ticket value and purchase frequency. They use email marketing and its e-commerce to make every second of the user’s screen time worth.
Should we still be differentiating between online and offline marketing?. Here are some reasons why maybe we should just call it marketing.
We live in an era where customers have the power over businesses with their reviews. This change has a profound impact on today’s consumers.
Some years ago I was overweight. In this post I share with you my experience to not only lose weight but to improve my overall health.
When I was a kid I wanted to be many different things. I played to be a singer, movie producer and journalist. That helped me to discover what I’m good at.
I have learned excellent lessons in life about productivity and performance, it can almost certainly always be improved. No matter the size, nature or field of any given organization. In this article, I will share some thoughts about wasting resources. I studied...
I will share with you the 5 main reasons I believe make us Engineers are good for Marketing as marketers or analysts. This is applicable for organizations of any size but it is specially critical for small businesses and startups.